YES PLZ Coffee
When YES PLZ — a DTC coffee company — needed to increase their marketing spend, they signed up for an INTRO profile to see what was available to them.
They matched with one of our revenue-based financing partners. From creating their profile to receiving funding took three days.
Using less than $10k of non-dilutive capital, they’ve doubled revenue in less than 3 months.
Sumi Ali, co-founder of YES PLZ –
“INTRO unlocked the ability to scale our marketing budget from a few hundred dollars a month to a few thousand dollars a month without over-borrowing or having to bet the farm on a single channel.
The best part of this for us has been only borrowing what we needed. Our marketing capital grows with us. It is so tempting to get stars in your eyes but the funding we received was exactly the right amount on terms that we could comfortably live with. Anything more than what we borrowed would have been wasted on finding a place to spend it.
Using INTRO was like opening a door to a world we didn’t know existed. Completely frictionless and let us ramp our marketing up 0-100 in the matter of days.”
